Tuesday, September 07, 2010
‘Machete’ producers lied about racist bloodbath
"What’s inflammatory?
- Opening scene where pregnant mother trying to cross the border is killed by DeNiro and border vigilantes to ‘prevent another anchor baby’
- A phony campaign ad for DeNiro’s Senator McLaughlin depicts hundreds of crawling worms and cockroaches while decrying the “parasite” immigrant “terrorists” crossing the border.
- ‘The Network’ of Latinos was continually virtuous while the Freedom Force, a vigilante group cast with caricatures of hillbilly trash, neo-Nazi types and fat slobs, repeatedly use terms like “wetbacks,” “cucarachas,” “parasites,” “beaners” and more.
- Freedom Fighter vigilantes regularly go out on adventures to snipe at illegals near the border and film their exploits
- A Catholic priest played by Cheech Marin is crucified by the character “Booth” who slings racist insults while nailing him to the cross
- A scene in a hospital where it is declared that illegal immigrants are usually refused emergency care, but Machete is lucky that ‘The Network’ is there to help him this time. (In reality, the cost of health care for undocumented illegal immigrants, for both emergency care, births, public education and beyond is burdensome to every Southern border state, as well as in many other areas.)"
Monday, September 06, 2010
POLITICO Live: - POLITICO.com
Analysts: White House Panicking Over Elections - Face The Nation - CBS News
'Not only are they running away from President Obama, they're running away from being Democrats in some cases. In some races you actually see the Democratic candidates not really mentioning that they're a Democrat in their campaign ads,' Cordes said."
Jamie Stiehm - Oval Office rug gets history wrong
Globalist Soros Launches Frontal Assault Against Tea Party
My Way News - Obama calling for more infrastructure spending
Sunday, September 05, 2010
DOW COULD FALL TO 8,500
Malcolm Berko wrote a column September 5, 2010 that really caught my attention. He was responding to a question about the Elliott Wave Theory and its prognostication that the Dow would fall to 1000. His response was concise and seemed to grasp all the worries and concerns about our economy. ..."I do agree that most of use are living 20 to 25 years ahead of ourselves, and we are being forced to lower our standard of living. Wages will decline, taxes will increase, personal consumption will decline, housing prices will continue to drop, the national debt will worsen, the health care bill will crater federal and state budgets and unemployment will grow. And across the pond, Europeans are reducing their budgets, lowering their pension payouts, raising taxes and locking their treasuries. Their imports will decline and our exports will decline, causing the loss of more U.S. jobs. Europe's standard of living will fall, unemployment will increase and their wages will fall. Oh, it won't happen today or next week... but it is happening now, sort of like a death from a thousand cuts". This from someone that has given people investment advice for years and has a good grasp of economics. I believe these words are a prediction of where things are headed right now. |
Saturday, September 04, 2010
TheRightFieldLine: White House hostility so bad business is moving back to GOP
The Obama administration has the least corporate executive experience of any White House in decades.
Friday, September 03, 2010
Former Car Czar Rattner Rats on Obama | Foxnews.com
- Sent using Google Toolbar"
Employment Situation Summary
- Sent using Google Toolbar"
Thursday, September 02, 2010
Reuters AlertNet - Russian police raid opposition magazine
Weak auto sales are latest sign of sluggish U.S. economy - Sep. 1, 2010
- Sent using Google Toolbar"
Wednesday, September 01, 2010
Signs in Arizona warn of smuggler dangers - Washington Times
Pinal County Sheriff Paul Babeu, whose county lies at the center of major drug and alien smuggling routes to Phoenix and cities east and west, attests to the violence. He said his deputies are outmanned and outgunned by drug traffickers in the rough-hewn desert stretches of his own county.
- Sent using Google Toolbar"
This is a disgrace by any standard.
dont-get-fooled-by-bernanke: Personal Finance News from Yahoo! Finance
- Sent using Google Toolbar"
Cramer: Obama’s Stimulus is a Joke
This is quite an admission from Jim Cramer. Apparently we spent money without any positive results.
Who Is The Man Behind The Ground Zero Mosque? « CBS New York- News, Sports, Weather, Traffic and the Best of NY
I believe the public has every right to know as much as possible about his motives and background.
Wealthy lawmakers increased their riches as U.S. economy sputtered in '09 - TheHill.com
The 50 wealthiest lawmakers were worth almost $1.4 billion in 2009, about $85.1 million more than 12 months earlier, according to The Hill’s annual review of lawmakers’ financial disclosure forms.
- Sent using Google Toolbar"
It is disgraceful for any elected official to become wealthier while conducting business for the people. You know they received inside information, preferential treatment, and benefits that the average citizen would never be able to attain. They should be ashamed.
U.S. Auto Sales May Hit 28-Year Low as Discounts Flop - Bloomberg
- Sent using Google Toolbar"
Tuesday, August 31, 2010
Ignoring Glenn Beck — And Us - IBD - Investors.com
Grass Roots: The president says he didn't watch any of Glenn Beck's "Restore Honor" rally on the National Mall. That's not surprising. Democrats and the White House haven't been listening to the people for awhile.
U.N. Human Wrongs - IBD - Investors.com
United Nations: The U.S. State Department is holding up Arizona as America's human rights problem, fishing for applause from the likes of Cuba and Libya. But Arizona Gov. Jan Brewer isn't taking it lying down.
U.N. Human Wrongs - IBD - Investors.com
United Nations: The U.S. State Department is holding up Arizona as America's human rights problem, fishing for applause from the likes of Cuba and Libya. But Arizona Gov. Jan Brewer isn't taking it lying down.
Wall Street Strategies
- Sent using Google Toolbar"
Glenn Beck’s Rally | FrontPage Magazine
- Sent using Google Toolbar"
Monday, August 30, 2010
Political Wisdom: Glenn Beck’s Rally - Capital Journal - WSJ
- Sent using Google Toolbar"
Print Story: Brewer condemns report to UN mentioning Ariz. law - Yahoo! News
Talk about tawdry behavior by the Obama Administration.........
Sunday, August 29, 2010
Economy edges closer to stalling, government says - Yahoo! Finance
It's the ECONOMY stupid!
I believe those were the words of Bill Clinton and it should be the words of voters November 2, 2010!
Saturday, August 28, 2010
Mexican massacre investigator found dead | World news | The Guardian
With death and violence just across our border why are we wasting time debating about securing our border? Isn't this a national security issue?
Bad statistics for summer employment for youth | McClatchy
Maybe more debate about "Minimum
The Most Fiscally Irresponsible Government in U.S. History - US News and World Report
If the American people are either unable or unwilling to make some dramatic changes in Congress then this Republic will indeed become a second tier economic power. China will become the dominate economic and polical super-power sooner rather than later and our standard of living will fall.
Every American generation has said they want their children to be better off than themselves. The Baby Boomer generaion may be unable to make that claim if we do not do some political house-cleaning - and soon.
Jackson Hole Debate on Recession Risk Shows Bernanke Challenge - Bloomberg
With the economy struggling it should be apparent that the debate should continue vigorously about how we will "successfully" exit the current problems. Our politicians have screwed up the economy and we should now listen more to business leaders. Anyone who writes paychecks and hires and fires people should have more input about our economic conditions than should some stupid politician.
Term limits for congress would be a great place to start making some needed changes. I hope someone is listening to the concerns of the people.
Tuesday, August 24, 2010
Traders Freaking Out Over WSJ Report On The Fed: Heres Why: Tech Ticker, Yahoo! Finance
- Sent using Google Toolbar"
jimmy rogers is right! teach your children mandarin damien hoffman says: Tech Ticker, Yahoo! Finance
- Sent using Google Toolbar"
Yahoo! Finance - Business Finance, Stock Market, Quotes, News
- Sent using Google Toolbar"
Monday, August 23, 2010
American Thinker Blog: Obama, Black Liberation Theology and Karl Marx...Revisited
- Sent using Google Toolbar"
Saturday, August 21, 2010
Dr. Alveda King to Address the Restoring Honor Rally at the Lincoln Memorial August 28 - Christian Newswire
- Sent using Google Toolbar"
The Spoof : Glenn Beck's Wife Mowed Down by Angry Connecticut Motorist funny satire story
You might really find this offensive!
Stolen Legacy - The Tea Party's March on Washington
I think Glenn Beck has hit a nerve!
Thursday, August 19, 2010
CBO sees difficult economic times ahead - Yahoo! News
- Sent using Google Toolbar"
Wall Street Strategies
After all the bailouts and easy money, it turns out banks have only recently begun easing lending standards for would-be homebuyers and businesses. With demand in the gutter, banks (who are actually in business to lend money when not getting freebies from the government) have to fight for business, and that's great news. With the kind of money on the sidelines that will eventually seek returns, banks understand they must make it easier to seduce reluctant borrowers-in-waiting into the mix. It's only a trickle right now, but banks are lowering standards, and at some point will make getting loans more attractive.
Tuesday, August 17, 2010
Media Miss Cartels' War In U.S. - IBD - Investors.com
Los Angeles and its suburbs are in grave danger of becoming outposts for Mexican drug- and immigrant-smuggling cartels, according to local law enforcement officials.
Friday, August 13, 2010
Freeing Up Trade - IBD - Investors.com
- Sent using Google Toolbar"
Thursday, July 29, 2010
Ten Oklahoma Stocks
"Oklahoma is a land of innovation. After all, the first parking meter came out of this state. Today Oklahoma is a top producer of automobiles and planes. Centrally located, mild temperatures and low cost of living make Oklahoma a very attractive state. Here are some interesting facts about Oklahoma:
1. Oklahoma’s top exports are pumps for liquids, and liquid elevators.
2. Oklahoma offers an incentive program for new employers generating employment within the state. Its quality jobs program pays up to 5% of the total payroll expense for up to ten years.
3. The cost of doing business in Oklahoma is the tenth lowest in the country.
4. It is estimated that Oklahoma will be the second largest provider of wind power by 2030.
5. The state’s aerospace industry employs over 143,000 people.
6. There are four foreign trade zones within the state.
7. It is expected that service providing industries in Oklahoma will account for 99% of all new employment between 2004 and 2014.
8. By contrast, manufacturing is one the fastest declining industries in the state.
9. Oklahoma’s finance industry provides almost 4% of all jobs in the state.
10. Top industries in the state within the finance industry are: commercial banking and insurance agencies & brokerages.
The following companies are headquartered in Oklahoma:
* Devon Energy Corporation (DVN) produces and delivers oil and gas. Devon Energy owns properties throughout the United States. The stock has a P/E of 9, a PEG of 1.14, and it pays a yield of 0.7%.
* Chesapeake Energy Corporation (CHK) explores, produces, and sells natural gas and oil. The company owns properties in Texas, Alabama, Arkansas, Louisiana, Kansas, Montana, Colorado, and Oklahoma. The stock has a PEG of 0.68, and it pays a yield of 0.9%.
* Williams Companies, Inc. (WMB) explores, produces and sells natural gas. The company owns property in Argentina, Venezuela, an throughout the United states. The stock has a P/E of 8, a PEG of 0.48, and it pays a yield of 2.0%.
* Continental Resources, Inc. (CLR) explores and produces natural gas and oil. The company owns properties in the United States. The stock has a P/E of 15, and a PEG of 0.32.
* ONEOK Partners, L.P. (OKS) owns and manages gas pipelines. It is also engaged in the production of natural gas liquids, and distribution. The stock has a P/E of 10, a PEG of 1.62, and it pays a yield of 7.9%.
* Helmerich & Payne, Inc. (HP) provides equipment and personnel for the drilling of oil and gas wells worldwide. The stock has a P/E of 9, a PEG of 0.90, and it pays a yield of 0.5%.
* Bok Financial Corporation (BOKF) is a financial service company, the company provides ATM, merchants, and small business banking services. The stock has a P/E of 20, a PEG of 1.72, and it pays a yield of 1.7%.
* ONEOK, Inc. (OKE) buys, transports and markets natural gas. The stock has a P/E of 12, a PEG of 1.19, and it pays a yield of 4.7%.
* SandRidge Energy Inc. (SD) manages an oil and gas company. It explores and produces oil and gas in the United States. The company has a PEG of 0.53.
* OGE Energy Corp. (OGE) produces, transports and sells electricity and natural gas to customers in the United States. The stock has a P/E of 12, a PEG of 3.03, and It pays a yield of 4.5%.
- Sent using Google Toolbar"
Monday, July 26, 2010
Obama's message to voters: Things could be worse - Yahoo! News
WASHINGTON – President Barack Obama, who rocketed to the White House promising "change you can believe in," is now telling voters they shouldn't change a thing.
Friday, July 23, 2010
ACCF/SBE Council Study on Kerry-Lieberman Bill
Report on the impact of the Cap-and-trade bill introuduced in the Senate.
Wednesday, July 21, 2010
Olmstead vs. United States
- as argued by Louis D. Brandeis in the Supreme Court
The American Mission
- from a speech by William Jennings Bryan
Tuesday, July 20, 2010
The Bill of Rights Amendment IV
The Bill of Rights - Amendment I
Sunday, July 18, 2010
Take Control of your Energy Economics
Take Control of your Energy Economics
Depending solely on your local utility for your power needs leaves you exposed to significant risk. Prices are increasing and volatile and outages are unpredictable, leaving you vulnerable to damages from brownouts, surges, and unexpected service interruptions.
Lack of consistent service isn't the only consideration, because if history means anything, electricity prices aren't likely to go down. In fact, in places like California, they've gone up on average ~6% per year over the last 40 years. And while no one knows for sure what the future holds for grid electricity prices, most experts conclude that they will continue to increase significantly over the next decade due to a combination of rising fuel costs, pending carbon legislation, and large investments required to overhaul the antiquated grid infrastructure to keep pace with our modern world.
For those uncomfortable with this status quo, Bloom Energy can help you take control of your energy economics.
Wednesday, July 07, 2010
U.S. Lost Most Jobs Among Rich Countries - ABC News
Sunday, July 04, 2010
Term Limits on Supreme Court
It seems very reasonable that if it is necessary to limit the President we should limit the terms of Representatives, Senators, and Federal Judges. We should be represented by our peers and not judged be inter-generational holdovers.
Saturday, July 03, 2010
Unemployment checks create jobs
Apparently 2 years of unemployment checks aren't good enough for Democrats, they'd like to keep people dependent on government forever as they are pushing a new bill to extend benefits. In desperation, Pelosi tried to plead her case on the extension and pathetically argued that unemployment checks are the fastest way to create jobs. Perhaps dementia is settling in, or perhaps she's just too brilliant for us mere mortals to understand her logic.
Minimum Wage: California Court Sides with Schwarzenegger Wage Plan - CNBC
Wow!
Economy Still Headed in Right Direction: Obama - CNBC
President Barack Obama on Friday cast the state of the economy in upbeat terms, declaring that it was headed in the right direction even as employers slashed jobs last month for the first time in half a year. The unemployment rate dropped to 9.5 percent.
Thursday, July 01, 2010
Obama Blasts GOP, Calls Ariz. Law "Ill Conceived" - Political Hotsheet - CBS News
Mr. Obama conceded that "our borders have been porous for decades" and said that illegal immigration "makes a mockery" of the legal system.
Home Sales and Construction Slowed in May - NYTimes.com
Reflecting on the housing figures, the National Association of Realtors chief economist, Lawrence Yun, said in a statement that job creation was one of the critical elements that would determine whether the housing market can grow without federal stimulus.
A Double Dip ... Or Off the Cliff? - FOXBusiness.com
We have a potential for a depression if we do not pull out of this recession soon.
Wednesday, June 30, 2010
Democrats drop $19B bank fee to secure votes for overhaul - USATODAY.com
Hopefully this will stop passage of this horrible piece of legislation.
20 Things You Should Never Buy Used - My Money (usnews.com)
Trying to stay within a budget takes some careful planning.
Tuesday, June 29, 2010
21 Things You Should Never Buy New - Yahoo! News
Greek workers walked off their jobs as part of another nationwide strike to protest the austerity measures the government put in place to try and reduce debt. The austerity measures were a requirement for Greece to receive a bailout from other European Union members and the International Monetary Fund.
Dow tumbles below 10,000 on world economy concerns - USATODAY.com
Companies have indicated things are getting better, yet there are few signs they are ready to hire in big numbers. The Labor Department's monthly employment report due Friday is expected to show the unemployment rate rose 0.1% to 9.8% in June.
Consumer Confidence Drops In June On Jobs Worries - CNBC
Americans, worried about jobs and the sluggish economic recovery, are having a relapse in confidence, causing a widely watched index to tumble in June and raising concerns about consumer spending in the critical months ahead.
Monday, June 28, 2010
Bill Clinton: Iran Poses 'Suitcase Nuke' Threat
The key nuclear threat that Iran poses to the world, according to former President Bill Clinton, is the risk that it may sell dangerous materials that could be used in suitcase bombs.
Sunday, June 27, 2010
Thursday, June 24, 2010
Prepare now for increased energy costs — they’re coming | BusinessBrief.com
One way or another, energy costs will be rising again for businesses, even if the economy takes its sweet old time recovering from the 2008 meltdown.
It’s this grim reality that prompted energy research firm Verdantix to warn corporate boardrooms to develop and implement comprehensive energy-efficiency strategies — now.
Wednesday, June 23, 2010
BBC News - Mexico challenges Arizona's immigration law
I find this development troubling. We have Mexico interfering in domestic issues of national importance. I conclude that we MUST let this law stand if for no other reason than Mexico's interference in our affairs.
Monday, June 21, 2010
Oklahoma unemployment rate reaches 6.7 percent
New figures show more Oklahomans were out of work in May than in April or during the same period in 2009. Read more: http://newsok.com/oklahoma-unemployment-rate-reaches-6.7-percent/article/3470145
New figures show more Oklahomans were out of work in May than in April or during the same period in 2009.According to the Oklahoma Employment Security Commission, Oklahoma's unemployment rate was 6.7 percent, a slight increase over the 6.6 percent rate reported in April. The agency says the rate represented 119,430 people.
Click Here For the Full Article
Constitutional Quiz
It might be very appropriate to ask anyone filing for a position as a US Senator or a US Representative to take a short quiz on the constitution and to have the results posted on the internet. We need to know that our representative have some knowledge of the US Constitution. |
Term Limits for Congress
Our only prayer for better representation of the people is to limit the terms that anyone can serve in the United State Congress. Twelve years seems long enough. Two terms for a US Senator and six terms for a US Representative. |
Saturday, June 19, 2010
the Clean up in the Gulf
Michele Bachmann: The Truth on the Cleanup Congresswoman Bachmann joined Sean on the show to discuss the latest in the Gulf spill. Congresswoman Bachmann was harsh on the Obama administration saying, "The Obama administration has been focused more on BP and the money than on capping the oil well." She continued, "This money should be used for legitimate claims for legitimate victims and not money that should be tapped by the Federal government." |
Long-Term Trading Strategy for Oil - MoneyShow.com
Long-Term Trading Strategy for Oil
Many investors are worried that the euro zone debt crisis could cause economic slowdowns even in countries outside the region. However, I remain long-term bullish on the prospects for crude oil, as emerging countries continue to experience growth and we are still many years away from a viable energy alternative. If you agree, you might consider a long-term options strategy that will allow you to weather some short-term price fluctuations in crude oil.
Friday, June 18, 2010
Wednesday, June 16, 2010
Boehner Statement on President Obama’s Oval Office Address | Republican Leader John Boehner
We do not need more political speeches and posturng.,
Tuesday, June 15, 2010
Fidelity.com: Without jobs, housing rebound may take years
We have to help businesses hire people
Without jobs, housing rebound may take years
Harvard's 'State of the Nation's Housing' report also cites lack of affordability. Read the Entire Article
Gold Pushes Higher
As Stocks Struggle for Footing, Gold Pushes Higher
By: Lori Spechler
CNBC Senior Editor
·
Investors looking for clues about the markets can't help but notice that gold is making another record high, and that stocks are continuing to struggle.
Monday, June 14, 2010
Yahoo! News Story - Gallup poll finds Dems too liberal for most independent voters - Yahoo! News
(Email address has not been verified.)
------------------------------------------------------------
Personal message:
Gallup poll finds Dems too liberal for most independent voters - Yahoo! News
http://news.yahoo.com/s/ynews/20100614/pl_ynews/ynews_pl2586
============================================================
Yahoo! News
http://news.yahoo.com/
Oklahoma flooding: Threats continue as rain may taper off this afternoon.
Click Here For the Full Article
BY JOHN KELL
BY JOHN KELL
Moody's Investors Service slashed Greece's government-bond ratings by four notches to "junk" territory, saying there was "considerable" uncertainty surrounding the timing and impact of support measures on the country's economic growth.
The ratings agency cut the rating to Ba1, which is the highest junk-level rating, a level that reflects Moody's analysis of the balance of strengths and risks associated with a joint support package from the European Union and International Monetary Fund.
Markets reacted relatively modestly to the downgrade, which came after European markets had closed. The euro held onto most of the day's gains, which came on strong euro-zone ...
Several factors point to double-dip recession
You can hear the story, titled "Several factors point to double-dip recession",
on the Marketplace website,
at
http://marketplace.publicradio.org/display/web/2010/06/11/am-several-factors-point-to-doubledip-recession/
larry henson also sent this message....
----------------------------------------------------------
pray that we do not have another recession
----------------------------------------------------------
For all the news from the world of business and beyond, listen to Marketplace on
your local public radio station, or visit the Marketplace website at <
http://www.marketplace.org >.
Customers & Friends
Howard Henson & Associates, Inc. is going out of business. The economy is 80% of the reason and the remaining 20% is just the desire to retire and enjoy the grandchildren.
Sunday, June 13, 2010
Obamacare
NYT admits Obamacare = redistribution of wealth
In a stunning admission, The New York Times admits what Glenn has been saying all along: this healthcare bill is not about health or care - it's about the redistribution of wealth. Remember, this is the President who feels one of the 'tragedies' of the Warren court was that there was not enough 'redistributive change' that came out of it. The President and his supporters will scold anyone who dares call him a socialist - so what will they say about this NYT article titled “In health bill, Obama attacks wealth inequality.”
Glenn breaks down the article in this week’s Beck Talks video blog.
Tuesday, December 22, 2009
Taking Calculated Risks
Operating a business is really a risky proposition. It requires a constant and arduous effort to understand an environment that is constantly changing and evolving, try to make a prediction of the future, and then to commit funds on a strategy that will hopefully be profitable.
The ingredients within the business environment are made up of competitors, consumers, customers, the government, and politics; each ingredient is working with its own predictions and assessments about the future. The future is unpredictable but the more you know about the environment today the better prepared you are to take risks. Market Research takes snapshops of the business environment ingredients through a number of methodologies to isolate and clarify the most important data to then develop a strategy to sell products and services in the marketplace.
Investments in equipment and materials are made, costs are incurred, contracts are signed, and then people are employed to undertake a task that may or may not be foolhardly depending on the amount of research and management training of the owner. If the business does not provide the customer what they want and/or the promotion is ineffective because of a poor marketing strategy or tactics or promotion is too expensive, or a terrible location is chosen the business will fail.
Advertising is effective when the message is remembered. Repetition and consistency of a message is at the very heart of the success of any advertising campgaign. Text and graphics should work together to foster an image of a product or service to create a brand awareness for the company.
The risk of prognostication in any business becomes more difficult when you try to ascertain if your current position in the marketplace is a function of your business plan your marketing plan or the national and/or local economy.
Public Relations is a tool to get the facts out about your company and your product and services and to get some credibility and public awareness.
marketing is more the tool used to analyze the four P's: Product, Price, Place, Promotion.
What is the mission of your business?
Questions
Who?
What?
When?
Where?
Why?
How?
Wednesday, June 03, 2009
Getting Personal, the Art of Referrals
Getting Personal, the Art of Referrals
You work your tail off for a sweet sale and after months of contact and details, it finally closed.
A celebration moment!
Unfortunately it can be just that, a moment. Once the deal is closed and the immediate joy wears off, you return to tedium of the cold call list; for sales people, the equivalent of a dark airless mine.
The solution? Referrals.
Now there are lots of books and training courses on how to get referrals for the beginning sales person. They range from, handing a client a card asking for three or five or one referral immediately post closing, to automated provision of e-mail lists. One insurance salesman I knew had the ultimate referral method, he had an entire system for stealing address books off of his clients’ desks, he was a top producer, but I am not advocating the practice.
Today, I want to talk about the missing ingredient in all these systems; attitude. It is attitude that almost automatically generates referrals, makes the process sincere, and leads to future returns.
Follow me on this. You have just made the sale, you and the client are in the midst of that fleeting high of a job well done, good feeling all around. For some reason, a lot of sales people don’t want to ruin that moment with a request for referrals. But this is entirely wrong-headed. You believe in what you are selling, it helps people. The client believes in what you are selling. Both of you have an interest in spreading the word.
Your client should be happy to inform friends and business colleagues of this great product. Simple awareness of this reality on your part makes referrals a part of every close.
Let’s say your product is a copy machine; a new great, energy and ink efficient variety. The client loves it. The client knows people who would benefit. He or she is not going to be reluctant to share names and contact information of those who could benefit.
So ask. Have a card, or be ready with a pen and paper, or a cell-phone to enter that data. Have a system that works and lets you quickly get and store the information. Follow up, not only with the prospect, but with a thank you or gift to your original client. Keep it personal, sincere and consistent, and say good-bye to the cold call mines.
Howard Henson & Associates, Inc.
Marketing - Public Relations - Graphic Design - Web Design - Printing - Laminating
Larry Henson, President In Business Since 1974 405-471-4888
Sunday, May 31, 2009
7 Human Resource Strategies to Use in a Recession
7 Human Resource Strategies to Use in a Recession
By now most economists and armchair experts agree we're in a recession. What both the educated and lay pundits find more difficult to agree upon are the answers to troubling questions like "How deep will the recession be?" and "How long will it last?" Estimates for recovery vary wildly from the blackly dismal to the rosily optimistic. It seems the only thing we can know for sure is that no one really knows.
With the future so uncertain, business publications have taken to promoting the philosophy that recessions create opportunity... at least for those with the moxie to make success happen. While this may come across to some as a tired cheerleading attempt, there is soundness to the ideology. Even during the Great Depression companies like Kellogg's, Proctor & Gamble and Chevrolet did more than survive, they excelled. The people who steered their winning course did so with a combination of courage and inventiveness. In other words, they used moxie.
So where do you start? What kind of changes will ensure your company succeeds? Below are seven human resource strategies that are easy to implement and can make a big difference.
1.) Lead with Confidence - During these troubling financial times, it's natural to want to take the backseat until the road ahead becomes clear. However, companies need strong leadership to prosper, now more than ever. Providing direction inspires confidence in your employees and helps build a faithful staff. Businesses that lead effectively now will retain loyal staff to meet their present and future challenges.
2.) Communicate effectively - Making sure people have the information they need is the foundation for any good relationship. Being honest and open with employees is especially important at a time when they may be dealing with serious concerns outside of the office. Present worries might include a laid off spouse, the possibility of their own layoff, fears about not being able to pay the bills, etc. As their leader you have the responsibility to lessen any stress they might be feeling by communicating openly about the outlook for staff members at your company. Don't forget to communicate frequently because your employees' financial positions might be changing quickly right now.
3.) Recruit purposefully - The anticipated global shortage of workers has not gone away: it has just been postponed. The reason? Baby boomers are choosing to work a little longer because their retirement savings have been deflated. Once the market comes back fully, you should expect a mass exodus as the boomers leave the workforce. Companies who make severe staffing cuts and don't keep their HR people connected to potential hires will be caught severely short staffed. Savvy companies have a great opportunity right now to hire talented people who have been down-sized by other organizations.
4.) Make cuts strategically - Consider outsourcing the functions you can to help reduce costs, but don't forget to take good care of any employees you might eliminate. Generous packages create goodwill and increase loyalty from those who remain. What's more, the departing employees just might be more willing to return to work when times are better and your company faces the global staffing shortages that the recession postponed. Generous packages might seem out of the question in tight times but you should give serious consideration to offering the maximum that you can. Your company will be better able to recruit new staff in the future if its reputation is bolstered by how it treated people during the 2009 recession.
5.) Be strategic about delivering PD - Use your slower times to sharpen the skills, technical and personal, of your employees. This will help keep staff members engaged and equip them to provide the exceptional service that can sustain your company now and contribute to its prosperity later (see 6).
6.) Take great care of your customers - Remember the days when you attended networking events to stay connected, while secretly hoping you would not get too many new engagements because you did not know where you would find the staff, time or energy to provide the service? It all seems like a distant memory but it was probably less than 12 months ago.
What most business owners wouldn't do if they could just have that problem again!
Instead you're seeing business decline and you're wondering how to regain it. Part of the answer is in training your people to be customer service specialists. Step back to the times when you only hired people who would go the extra mile to give your customers exceptional experiences with your company. Re-new your company's customer focus now!
7.) Avoid layoffs with creative strategies - Before you cut staff, consider alternative ways to save money while still saving jobs. A day off without pay, work sharing arrangements, worker sharing with other companies, salary cut-backs, government assistance programs - these are only a few of the numerous possibilities that may work for you and your employees. Get creative!
Whether you consider yourself to have moxie or not, the current recession calls for courageous and inventive thinking. Implementing ideas like the seven above can not only help your company weather this global storm, but position it for full sail ahead when the storm has passed.
About the Author: Cindy Risling is Human Resources professional with 20 years of experience and she assists business owners by helping them shore up their Human Resources practices.
Article Source: http://EzineArticles.com/?expert=Cindy_Risling
http://EzineArticles.com/?7-Human-Resource-Strategies-to-Use-in-a-Recession&id=2216451
Howard Henson & Associates, Inc.
Marketing - Public Relations - Grapic Design - Web Design - Printing - Laminating
Larry Henson, President In Business Since 1974 405-471-4888
Need Vs. Want
Advertising Blog
Exploring the idea of frugality, led me to think about another aspect of the new advertising mantra, need vs. want.
The new marketing wisdom dictates that we frame our advertising efforts in terms of “need.” “Want” is out. With gross sales down, the combined forces of the advertising world did some navel gazing and decided, merchandise isn’t moving, the consumer doesn’t want our stuff anymore.
And a collective chorus erupted, “Hallelujah, they’re only buying stuff they need. We shall sell need.”
Yeah, white papers have been written on this.
But none of them define the bugaboos, need or want.
Outside of trips to the grocery store while I was in college, bulk rice, or trips to the thrift store in the same period, something to cover my body, I cannot think of many purchases based on pure need. Yes, I have a house, but I certainly could survive in a smaller one. Yes, I have a car, actually a truck a big, but I could survive with a much smaller one, or none at all. A whole lot of the stuff I have cannot be justified on need. My flat screen, don’t need it. Stereo, MP3 player, don’t need it. Camera, don’t need it. Lawn and accompanying lawnmower and garden tools, don’t need it. Second set of dishes for holidays, don’t need it. Glasses, old jars would functionally do the trick. Closet full of clothes as opposed to a drawer full, don’t need them. Glass of wine in the evening, don’t need it. Vacation and dinner out, who are we kidding?
Listen, marketing is not, will not, and never will be about merely answering customers “needs.” That is a cop out on the part of marketers. It is our job to create “want,” pure and simple. Then to give customers a menu of product benefits, real and imagined, that allow them to justify that want and rationalize it as a need.
Don’t go all puritanical on me here. There is no biological need for music, art, or laughter. But life without them would be so Hobbesian.
Creating desire isn’t an evil trait of marketers. It is what we do. We add value to a product or service, above and beyond mere biological necessity. Selling need is like offering a thirsty man water, outside of the Sahara, a recipe for lousy market share and zero profit margin.
Let’s get back to basics. Advertising must add value above and beyond the inherent product. It must position the product as superior within its field, it must present benefits and value that surpass mere price point. Sure, there are some needs, for example, the customer needs a copier to conduct business, but why yours? Sure he needs lunch, why yours? Given a plethora of products that meet the customer’s need, it’s want that makes the sale.
Howard Henson & Associates, Inc.
Marketing - Public Relations - Grapic Design - Web Design - Printing - Laminating
Larry Henson, President In Business Since 1974 405-471-4888
Tuesday, May 26, 2009
Pinhead Pricing
Blog – Week of May 24, 2009
Pinhead Pricing
Econ 101, you have a supply line and a demand line.
They meet at a point.
This is the blessed state of equilibrium. Voila, the price has been determined and established with absolute academic rigor.
Theoretically of course.
Turns our pricing only works like that on chalkboards, there are a couple of Nobel Prize winning economists wandering around today, hopefully unemployed but I doubt it, who applied their price theories very precisely to everything in the United States. Because of their brilliance at the chalkboard, they convinced a lot of bankers and hedge fund managers to invest according to their theories. A banking crisis was born.
Every real world business owner, or person who has ever run a garage sale, knows the truth. Prices are determined by what the customer can and will pay. Supply and demand matter, but so do a lot of other things, otherwise the Rolex watch would be extinct, just like T Rex.
Prices are sticky. Turns out, people judge the relative worth of items by preconceived idea of cost. Thus there was a time when virtually no one would pay $5 for a cup of coffee in a paper cup. Then came a time, when no one who was anyone would buy a $1.25 cup of coffee in a paper cup, we had to have that $5 cup. Now we make it ourselves for $1.25 a pot.
This has to do with anchors. An anchor is the price at which you last actively considered the price of an item, not just when you saw the price, but thought about it. Take jeans, you need some, there is a pair for $80. In fact you look around at several stores and see lots of jeans for about $80. This becomes your anchor. Now when you come across the same pair for $50, you think it is a pretty good deal.
Note, you do not know the supply curve. You have no way to know that stock is piling up in a warehouse in Taiwan. You don’t know that supply is strong or weak. You don’t know the cost of production or distribution. Econ theory claims all this information is contained in the price, so you are in fact rational to buy the $50 jeans; a little truth there, but it isn’t really how customers operate.
Thus every jewelry salesman knows, first show the customer the most expensive piece of jewelry in the category, or at least one far more expensive than the soon to be newlyweds could ever afford. This sets their anchor high. Later when they pay twice what they expected, it seems to be a terrific bargain. They anchored high, and it shifted their value perception.
I’m not trying to suggest being manipulative. The point here is understanding what drives opinions on pricing. Dan Ariely wrote a thought provoking book, “Predictably Irrational” about how consumers really act in the marketplace. It’s worth reading.
Howard Henson & Associates, Inc.
Marketing - Public Relations - Grapic Design - Web Design - Printing - Laminating
Larry Henson, President In Business Since 1974 405-471-4888
Friday, May 22, 2009
What Makes Customers Tick?
Faced with a long-term client that wasn’t buying our latest ideas, we were a little tired of redoing the same ad for 15 years, a cohort got this bright idea, let’s do some research. Bingo.
A pricey research report was out of the question. But we had a telephone.
With a list of 150 customers, we developed a list of questions and made calls. Our findings weren’t earth shattering, but they were helpful in developing a truly client centered message. The process brought us, the client and the customer closer together. Now we had a page to work on, a target to reach.
Often due to lack of funds and time, those of us in small business neglect market research. Post purchase surveys are fine, but have a low response rate. On-line surveys have a lower response rate. Being pleasant callers, we had an almost 100% response from our randomly selected sample.
The knowledge gained by this do-it-yourself project has convinced me that at least twice a year, every business should conduct a real person telephone survey of customer satisfaction and purchase reasoning. Even a small sample will help to refine your marketing and business models immeasurably. The more senior the callers, the better the information is going to be,; because a partner can ask follow up questions that a lower level employee might not think of. Also, try to find a way to reach a sampling of people who didn’t purchase the product, say those who called for a consult and didn’t convert, because they offer good insights as well.
It’s not expensive market research, but it works.
Want to know what makes your customer tick? Just ask.
Howard Henson & Associates, Inc.
Marketing - Grapic Design - Web Design - Printing - Laminating
Larry Henson, President In Business Since 1974 405-471-4888
Wednesday, May 20, 2009
Cap What?
Wednesday, May 20, 2009
Believe it or not, some in this country think, oh wait, let me restate that, believe the planet will be saved by cap and trade. Okay, they don’t really believe that, they believe it is a first step in the right direction.
Forget details like, cap what, trade what?
Like duh man, cap carbon. And then if you don’t make too much carbon, you can trade your extra carbon coupons for money. It’s about saving the planet.
Of course, if you actually intend to do anything other than sit around and get high by candlelight, you might find energy pretty essential. People like farmers might need energy to grow food, publishers need energy to produce books, schools need energy to turn on the lights, doctors need energy to save lives, and Hollywood stars need energy to fly around in jets.
To clarify, the notion is to tax energy use on the presumption of carbon emissions as a greenhouse gas. And there is no trading, it’s a tax. The program starts with energy allotments that will be reduced over time, they will be inadequate to production, business will be required to purchase credits (more ration cards), and business will be encouraged (forced) to buy them from third world countries.
Whatever your opinion on global warming, there’s no getting around the fact that cap and trade is a transfer tax from the productive to the non-productive.
In the end the cap will be on production of goods, services and our standard of living. The trade will be prosperity for poverty.
Larry Henson, President
Howard Henson & Associates, Inc.
800.223.6532
405-471-4888
Wednesday, April 29, 2009
I should understand, but I still don't...

It's "Hump Day", raining, and Twitter doesn't make sense. I can't do much about the rain or the fact that Friday is still two days away, but I can google some twitter tutorials. Everyone and their dog is tweeting these days and for good reason! Anyone from tweens to business professionals use this social forum for self or business promotion, so why not try to understand it? A necessary evil in my opinion, but nonetheless here I am. Follow this link "for newbs", and best of luck in your Tweeting!
Monday, April 13, 2009
5 Small Business Trends You Should Know About
1. Fall in Love With Google
Friday, April 03, 2009
How to use tweetdeck | SupaNova Training
Thursday, April 02, 2009
Postage Cost
Using USPS to deliver mail will be more expensive and the delivery will get worse. I do not look forward to postage increases, an increase in the cost of postal equipment, having to devote so much attention to the training of in-house mail personnel, and the amount of paper-work that USPS will push on businesses. USPS wants M-F delivery to keep their losses under $20 billion this year.
If the government ever takes over health care I dread ever getting sick enough to go to a hospital and/or a doctor. I wonder if our experience with USPS would for-tell how our health would be managed by government bureaucrats?